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The Power of Online Marketing

Posted by on Mar 18, 2016 in Latest |

One of the biggest rewards of the web to small and medium enterprises is the ready gateway it presents to remote markets, nationally and internationally, appropriately utilised the internet liberates consumers and entrepreneurs from the limitations of time and space. Online entrepreneurs can vigorously add immense value to their brands by incorporating the power of the web as a channel for exploration, organic growth, experience sharing and relationship building. In essence, e-marketing is similar to marketing, but is a collection of processes that aim to understand and react to consumer requirements in an online environment.   Numerous entrepreneurs view website creation as equally the starting point, and the end...

Why Hire a Translator?

Posted by on Mar 18, 2016 in Latest |

Have you ever wondered how important it is to hire a translator to help you overcome those language barriers? Do you see differences and benefits of hiring a professional translator over a neighbour, colleague, friend or acquaintance who claims that they can translate the same text for you at a cut-price or for free? After reading this article, you will see translators and professional translation services in a completely different way.   Despite the fact that the work of translators is secretly lurking in practically every corner of your life, not everybody knows and recognises the great works of professional translators. You may have always lived in your native...

The Benefits of App Development for Translators

Posted by on Mar 18, 2016 in Latest |

Ever wondered if there was any benefit to having an app for your translation business? Here, I explain the ins and outs of app development for freelance translators and their businesses, along with the benefits of app development for the translation industry as a whole.    ...

Systems of Enquiry and Business Ethics

Posted by on Mar 18, 2016 in Latest |

A system of enquiry is used to evaluate decision-making, problem solving, and behaviour in a business setting. A system of enquiry is basically a series of questions to help determine the ethical nature of actions and decisions made in the workplace (Code of Ethics and a System of Enquiry in a Business Setting, 2009). This system allows managers to determine if situations are handled in an ethical manner by asking questions about the actions taken. In order to ethically evaluate decision-making, problem solving, and behaviour in a business a system of enquiry is a necessary tool that will be beneficial to the entire business.   A system of enquiry...

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